Weekly Update

Soybean Weekly Update - March 10, 2017

March 09, 2017

IFF Viral Facebook Post Reaches 1.4 Million Consumers

During March and April, Illinois Farm Families (IFF) is sharing the "Learning the Label Lingo" campaign with influential consumers.  Since the launch, more people are seeing the IFF Facebook page.  A March 3 infographic about antibiotics in milk went viral, reaching more than 1.4 million consumers and generating more than 100,000 post clicks, shares, comments and reactions.  Follow along for the rest of the conversation, including perspectives from a dietitian, farmer and past City Mom.

Gulfood 2017 Honors USAPEEC Booth

Gulfood 2017, the major global food trade show held in Dubai Feb. 26 to March 2, awarded the U.S.A. Poultry and Egg Export Council (USAPEEC) booth the show’s Best Trade Stand Over 100 Square Meters. The award-winning USAPEEC booth was funded in part by the ISA checkoff program and the Indiana Soybean Alliance.  Meeting space within the exhibit allowed member companies to conduct export business during the show.  Poultry consume more than half of the soybean meal fed in the U.S., so growing poultry exports translates into increased soybean meal demand.

Soy Ambassadors Observe ISA Investments in Action

A team of ISA Soy Ambassadors and staff this week visited Monterrey and Ensenada, Mexico, and saw key ISA checkoff program investments in animal agriculture.  The U.S. Meat Export Federation (USMEF) shared pork promotion campaigns that have helped increase pork consumption in Mexico.  Then, the group attended the Offshore Mariculture Conference, where results of tuna feeding trials with soy-based feed were presented.  Both projects highlight ISA leadership in growing soy protein demand.

B20 Club Member to Share Biodiesel Experiences

John Benish, Jr., chief operating officer at Cook-Illinois Corporation, will be part of a panel discussion at the Work Truck Show in Indianapolis March 16.  The panel, “Cutting Carbon with Biodiesel: The Road Ahead,” will discuss how biodiesel helps fleets reduce emissions and meet carbon mitigation goals.  Benish will share his experiences using biodiesel to fuel school buses operated by Cook-Illinois, a B20 Club member. The B20 Club, a partnership between the ISA checkoff program and the American Lung Association, recognizes Illinois-based fleets using B20 biodiesel blends.  The Work Truck Show is North America’s largest event for the work truck industry.  More information about the panel is found here.

New Roadway and Bridge Improvement Calculator Available

The ISA checkoff program has launched a new Roadway and Bridge Improvement Calculator, an online service intended to help local communities better plan road and bridge projects.  Simple, customizable and fast, the calculator will allow communities to save time and money during budgeting and planning stages so that more financial resources can be put toward the actual improvement of roads and bridges.

Learn About the Role of Gypsum in ILSoyAdvisor March Webinar

ILSoyAdvisor will host a webinar funded by the ISA checkoff program on March 22.  From 10-11 a.m., Warren Dick from The Ohio State University will discuss gypsum, its benefits to soil, sources of gypsum, how it can be applied and how often, and how it helps trap phosphate in the field.  One continuing education unit (CEU) in soil and water management is available. Sign up here.

April Webinar to Evaluate Strategies to Increase Yields

AJ Woodyard, technical crop production specialist at BASF, will discuss management strategies for the 2017 soybean season during an ILSoyAdvisor webinar, April 4 from 10-11 a.m.  The presentation is based on research collected at the BASF Midwest Research Farm.  Woodyard will cover planting date, soybean population, maturity group, seed treatment, foliar fungicides and soybean fertility needs.  One CEU in crop management is available.  Sign up here.

Attend Next Week’s “Making Cover Crops Work” Conference

The Midwest Cover Crops Council is hosting a “Making Cover Crops Work” conference March 15 in Grand Rapids, Michigan.  The conference features presentations about field experiences with cover crops used in field crops, vegetable crops and forage/grazing systems.  Learn more and register here

Illinois NREC and SIUC Host Nutrient Management Forum

The Illinois Nutrient Research & Education Council and Southern Illinois University Carbondale will host a nutrient management forum March 15 from 10 a.m.-2 p.m.  Farmers may listen and talk with Randy Dunn, SIU president; Brad Colwell, interim chancellor; Mickey Latour, dean of the College of Ag Science; Illinois NREC staff and others as they discuss nutrient management concerns and project updates from SIUC and University of Illinois researchers.  The $15 fee includes lunch.  Register here.

Nominate Exceptional Growers for Recognition by Field to Market

Know an exceptional grower, who uses the Fieldprint Calculator and is worthy of recognition by the Field to Market organization?  The Farmer Spotlight program recognizes farmers committed to a journey of continuous improvement and sustainable outcomes for agriculture.  Nominate here by March 26. 

Consider Membership Program Options

To bring farmers the most value possible, Illinois Soybean Growers now has two membership options: policy membership and informational membership.  Membership in ASA is included with both options.  Contact Judy Smith at 309-808-3612 or 888-826-4011 for more details and to join or renew.  

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